Mercedes-Benz USA Sets Sales Record for First Quarter 2013

Mercedes-Benz USA March sales were 24,646 Mercedes vehicles sold, a 6.5% increase over March 2012, YTD sales of 69,187

by  Jim Davis  | 

|

Mercedes-Benz USA has reported their highest first quarter sales volume in MBUSA history.  Also setting a new record were Mercedes-Benz USA’s March sales with a total of 24,646  Mercedes-Benz models sold, a 6.5% increase over March 2012, resulting in year-to-date sales of 69,187, up 12.5%.  Combined sales of Mercedes-Benz passenger vehicles, smart and Sprinter for the month totaled 27,104, up 6.3%, and year-to-date up 12.4 % at 75,214.

“We’re coming out of our highest first quarter on record—and that’s before launching a single new product,” said Steve Cannon, president and CEO of MBUSA.  “With completely redesigned E-Class models arriving at dealerships, a next generation S-Class and a new entry point for the brand—the CLA—in the wings, we’re looking at our strongest year on record.”

Mercedes-Benz March sales were driven by the C-, E-, and M-Class model lines.  The sporty C-Class – the current gateway to the brand on the car side for younger and first-time Mercedes-Benz buyers – took the lead, posting sales of 8,396, up 32.4%.  The 9th generation E-Class followed with sales of 4,009 and MBUSA’s top-selling SUV, the M-Class, rounded out the top three with sales of 3,501.  At the high-end, strong performers were the company’s flagship S-Class, which saw 24.0% growth, and the SL-Class, which increased 790.5% over March 2012.

On a year-to-date basis, the top performers again were the C-Class with 22,912, the E-Class with 13,689 and the M-Class with 9,162.

The Sprinter model line also continued its record sales streak in March with 1,529 vans sold – up 11.2% over last year and up 22.5% on a year-to-date basis, while the company’s smart brand recorded sales of 929 vehicles.

Sales of the high-performance AMG models were 631 for the month and sales of the company’s BlueTEC diesel models finished the month at 1,640, up 2.4% over the same period last year.

Separately, through the Mercedes-Benz Certified Pre-Owned (MBCPO) program, MBUSA sold 8,670 vehicles in March; an increase of 24% when compared to March 2012 (sales of 6,994 vehicles).  On a year-to-date basis, MBCPO sold 24,370 vehicles, an increase of 22% over the comparable period (with sales of 19,924 vehicles).

|
 

More to Explore

2014 Mercedes-Benz E-Class Group

Historical Month for Mercedes-Benz

_____

Mercedes-Benz reported the highest monthly sales in its history with a best-ever November total of 34,578, compared...

Read More »

Mercedes-Benz in Top Ten of the World’s Most Valuable Brands

Mercedes-Benz in Top Ten of the World’s Most Valuable Brands

_____

Mercedes-Benz is continuing to extend its position as the world's most valuable premium automobile brand according to...

Read More »

Mercedes-Benz CLA Edition 1

Mercedes-Benz USA Sales Mark Best Ever June

_____

Mercedes-Benz USA (MBUSA) today reported best-ever June sales volumes of 29,380 across the Mercedes-Benz, Sprinter and smart...

Read More »

GET IN TOUCH

Tips, Requests & Questions
Advertise with Us
Jobs

ABOUT US

About eMercedesBenz
Trademark Information
Terms of Use
Privacy Policy eMercedesBenz the world's leading online Mercedes-Benz magazine dedicated to covering the Mercedes-Benz, Maybach and smart brands. Established with the intent of bringing Mercedes-themed content from across the globe to one centralized location, eMercedesBenz has since grown to become the world's foremost Mercedes magazine by which to find the latest news, information, reviews and rumors pertaining to the Mercedes-Benz family of brands. In addition, eMercedesBenz also offers a distinct lifestyle section featuring an assortment of products and services. Each week, our team finds the hottest new gear, the latest style and the best places to travel in a variety of categories, all of which are aimed at making your life better, more refined and more enjoyable.