July sales for MBUSA improved by 16.7 percent over July 2010 for a total of 21,065 vehicles sold. This increase for Mercedes-Benz USA made it their highest July volume since 2006. On a year-to-date basis, the 139,086 vehicles sold represent an 11.3% increase.
The highest volume performers for the month were the E- and C-Class model lines. The 9th generation E-Class led the pack with sales of 5,114 and the sporty C-Class – the gateway to the Mercedes-Benz brand for younger and first-time Mercedes-Benz buyers – followed with sales of 4,554. MBUSA’s stylish SUV, the M-Class, finished third in volume with monthly sales of 2,778 up 40.8% over last July. Additionally, sales of the all-new SLK roadster were up 1,758.3% and the all-new 2012 CLS-Class posted a 657% increase over July 2010. Sales of the full-sized GL-Class SUV were up 60.2% for the month as well.
Sales of Mercedes-Benz diesel models were up 134.1% for the month (913 versus 390) and up 120.3 % for the year (6,866 versus 3,117).
At the high end, sales of the S-Class were up 13.9% for the month and the company sold 49 of its supercar — the SLS AMG — bringing its year-to-date sales to 397.
Sales of Sprinter Vans also increased by 154.3% for July with sales of 1,732 – bringing a year-to-date total of 8,827 (up 122.1 %).
Sales of the smart fortwo totaled 327 vehicles for the month.
Separately, through the Mercedes-Benz Certified Pre-Owned (MBCPO) program, MBUSA sold 5,895 vehicles in July 2011, a decrease of 14.7%. On a year-to-date basis, MBCPO sold 45,750 vehicles, a decrease of 5.1 % over the comparable period last year.
Mercedes-Benz July 2011 Sales Chart
| Mercedes-Benz Passenger Vehicles | Jul-11 | Jul-10 | Monthly % | YTD 2011 | YTD 2010 | Yearly % |
| B-CLASS Fuel Cell | 1 | NA | NA | 5 | NA | NA |
| C-CLASS | 4,554 | 5,309 | -14.2% | 34,535 | 34,864 | -0.9% |
| E-CLASS | 5,114 | 5,462 | -6.4% | 37,074 | 33,240 | 11.5% |
| S-CLASS | 887 | 779 | 13.9% | 6,449 | 7,184 | -10.2% |
| CL-CLASS | 24 | 99 | -75.8% | 532 | 552 | -3.6% |
| SL-CLASS | 93 | 194 | -52.1% | 1,043 | 1,407 | -25.9% |
| SLS AMG | 49 | 47 | 2.1% | 397 | 265 | 46.5% |
| CLK-CLASS | – | 5 | – | 5 | 585 | -99.1% |
| SLK-CLASS | 1,115 | 60 | 1758.3% | 2,207 | 1,437 | 53.6% |
| CLS-CLASS | 704 | 93 | 657.0% | 2,032 | 1,158 | 75.5% |
| R-CLASS | 56 | 314 | -82.2% | 1,874 | 1,723 | 8.8% |
| M-CLASS | 2,778 | 1,973 | 40.8% | 16,967 | 14,366 | 18.1% |
| G-CLASS | 114 | 48 | 137.5% | 747 | 497 | 50.3% |
| GL-CLASS | 1,889 | 1,179 | 60.2% | 12,925 | 10,596 | 22.0% |
| GLK-CLASS | 1,628 | 1,805 | -9.8% | 13,140 | 13,167 | -0.2% |
| TOTAL | 19,006 | 17,367 | 9.4% | 129,932 | 121,041 | 7.3% |
| *SPRINTER | 1,732 | 681 | 154.3% | 8,827 | 3,974 | 122.1% |
| smart | 327 | 327 | ||||
| MBUSA Combined Total | Jul-11 | Jul-10 | Monthly % | YTD 2011 | YTD 2010 | Yearly % |
| GRAND TOTAL | 21,065 | 18,048 | 16.7% | 139,086 | 125,015 | 11.3% |
| *Mercedes-Benz and Freightliner Sprinter Vans are sold and marketed in the U.S. by Mercedes-Benz USA and Daimler Vans USA, respectively. | ||||||
