For those of us that can’t get enough of the new SLS AMG Black Series, Mercedes-Benz has created a dedicated micro-site for the new car.

The micro-site includes comprehensive performance information on the new AMG models AMG 6.3-liter V8 engine that can generate power output of 464 kW (631 hp) and 635 Newton meters of torque, making the SLS AMG Coupé Black Series the most powerful AMG high-performance automobile with a combustion engine at present, can be found on the new micro-site.

SLS AMG Coupé Black Series AMG 6.3-liter V8 engine

Dynamics of the SLS AMG Black Series are also covered, discussing the coil-over AMG RIDE CONTROL performance suspension, the AMG ceramic high-performance composite brake system and the weight-optimized forged AMG light-alloy wheels with newly developed sports tires combine with the electronically controlled AMG rear-axle differential lock and the AMG SPEEDSHIFT DCT 7-speed sports transmission featuring uncompromisingly emotional shift and response times to raise the SLS AMG Black Series to a new level. The AMG Aerodynamics package is optionally available to further boost the vehicle’s driving dynamics.

SLS AMG Coupé Black Series in AMG Solarbeam

Also available on the site is information on the new model’s lightweight body with a kerb weight of 1550 kilograms (DIN), making the new SLS AMG Coupé Black Series 70 kilograms (154 lbs) lighter than the SLS AMG while still managing to offer the best power/weight ratio of all AMG Black Series vehicles to date by far.

SLS AMG Coupé Black Series Interior

Lastly, the exterior and interior of the car are also discussed including information on the many aerodynamic carbon fibre features including information on the wide flared wings with added 13mm (front) and 26mm (rear) of width on each side that make room for the 275mm and 325mm tires. The interior information covers the two color variants: Alcantara black or Alcantara black/red and the AMG, the performance steering wheel with flattened bottom rim section features Alcantara for a good grip and more.

Visit the new micro-site yourself by clicking the following link: www.mercedes-amg.com/webspecial/slsblackseries

Surprisingly different time and again: on 16 February 2010 smart is starting a new international brand campaign and bringing fleeing “Hot Dogs”, a filling station attendant and further surprising stories to cinema, TV and computer screens. The ten second spots each show a film excerpt that arouses interest and makes viewers curious to find out more. Accordingly, they end with the question that everyone asks: “What happened?” The microsite www.the-smart-class.com – the central element of the whole campaign – provides the answer. The long version of all films is shown in this web special.

“Our new brand campaign demonstrates the features of the smart fortwo in an entertaining and typical smart tongue-in-cheek manner. All viewers will enjoy it and it is an ideal combination of classic and new media”, says Marc Langenbrinck, Managing Director smart brand and Head of Sales & Marketing smart. At www.the-smart-class.com internet users can discover the features of the smart fortwo in an interactive way – from its compact exterior, economy and environmental compatibility to its surprisingly large interior. Each film presents one of the typical features of the smart fortwo in a bizarre and amusing way.

The campaign is starting with two films and a further four will follow in the course of the year. At www.the-smart-class.com interested viewers will find the answer and the whole story behind the short off-beat clips. The protagonists in the films are part of an international, 3D animated city on the internet and invite viewers to find out more about smart. In addition, the web special gives those interested an opportunity to register for a test drive, order brochures and download wallpaper. Emailings and radio spots accompanying the campaign and an extensive online, viral and trade marketing package also guide visitors to the campaign microsite.

The brand campaign was jointly developed and implemented by smart together with four national organisations (Germany, France, Italy and Great Britain) and their BBDO agencies. smart has once again succeeded in realising a consistent international brand profile whilst considering the needs of its main markets. The films were shot in Los Angeles in December 2009.