High functionality, fine materials and impressive style characterise the new AMG Selection 2011, which transfers the major core values of the Mercedes-Benz Cars performance brand to exclusive items of clothing and first-class accessories, some of which are hand-made in Germany. The products are available in a business line for the office and commercial environment and a casual range for sport and leisure.

The visual style of the business line is distinguished by a striking diamond-look – this diamond embroidery also lends the interior of the AMG twelve-cylinder models S 65 AMG and CL 65 AMG a fine, sporty ambience. Further characteristic features of the AMG Selection 2011’s business line include high-quality materials, sound handcraftsmanship and elegant, high-calibre chic. With a successful day at the office in mind there are items such as a functional laptop trolley suitcase in leather/nylon with variable interior compartments for clothes, a laptop and cable compartment plus wheels with AMG styling, a business bag made of cotton and calfskin, also with practical interior partitioning and further clever details or a non-crease business shirt with a tone-in-tone AMG logo embroidered on the breast pocket.

Further stylish business accessories, some of which are hand-made in Germany, such as a lavishly styled documents case with credit card and organiser compartments – offering room for an iPhone®/Blackberry® and a pen holder – a matt-finished aluminium retractable ball-point pen, a wallet, a key case plus a credit card holder round off the range for everyday business life.

Carbon is the distinctive, high-quality theme running through the casual range. Items of clothing and accessories boast either a chic and trendy carbon-look or in some cases they have even been trimmed with this high-tech material.

Bacteria-inhibiting carbon fibres, for example, have been woven into the fabric of the functional T-shirts. The sports and leisure items in the AMG Selection 2011’s casual range also include practical windcheaters, polo shirts and caps for women, men and children. This assortment of stylish products includes the compact or full-size umbrella with a leather handle, Teflon® coating, fibre-glass ribs and an embossed AMG logo, plus a leather sports bag, a key case and ring in carbon fibre/leather (hand-made in Germany) plus a matching lanyard in a sophisticated AMG-look.

For model car enthusiasts the AMG Selection 2011 also offers the gull-wing SLS AMG as high-quality 1:87, 1:43 and 1:18 scale models.

For those of you who need to do more than drive a smart car to make a statement, the cult car brand has released a catalogue of trendy fashions for the spring and summer. The new smart Collection 2011/2012 is designed for people who are looking for unconventional style and are fully in tune with the zeitgeist for spirit of the times.

An attractive look and high-quality materials are the defining features of the innovative and functional new smart Collection. Modern cuts and elaborate details along with special prints lend the textiles a special flair. The logo of the smart lifestyle brand has been artistically incorporated into many of the accessories as an expression of a pulsating city lifestyle.

The new smart Collection features various themes covering the most diverse urban lifestyle scenarios. Themes such as electric drive, smart BRABUS and beach volleyball are also covered by a small selection of products. This reflects the philosophy of the successful smart fortwo – the trendsetter for urban mobility: joie de vivre in tune with well considered ecology.

Highlights of the new smart Collection are hoodies for men and women, new polos, windbreakers, a bowling bag and a special beach volleyball rucksack which has been designed together with the Deuter company. The smart Collection also offers textiles and accessories in a young design to provide a definitive individual touch. These include caps and shirts, off-beat sleeves for notebook and iPhone, writing implements, ice cube makers in smart design and keyrings with a smart badge. The Collection even takes care of toddlers’ needs, offering baby bodysuits and bibs in smart style.

Moderate pricing also forms part of the smart philosophy. Clothing pieces from the new Collection are available at between € 29.90 and € 79.90, while accessories range in price between € 4.90 and € 99.90.