Corporate News

Naeem Khan Titled Mercedes-Benz Presents Designer

Words Jim Davis | January 30, 2012
The “Mercedes-Benz Presents” program continues to create unique experiences that tie fashion and automobile design together
Words Jim Davis January 30, 2012

Mercedes-Benz Fashion Week is just around the corner, and to kick off our coverage, we are going to talk about the most recent Mercedes-Benz Presents recipient, Naeem Khan.

Many of the world’s most stylish women are devotees to Naeem Khan, one of the biggest names in fashion. Always committed to adorning elegant women in clothes befitting their refinement, his glittering fan base of starlets and socialites includes Beyonce, Penelope Cruz, Lea Michele, Taylor Swift, Lady Gaga, Carrie Underwood, Florence Welch, Eva Longoria, Emily Blunt, First Lady Michelle Obama and Queen Noor of Jordan, and his designs have graced the silver screen in fashion film classics like Sex & the City and Dreamgirls.

“The admiration we have for Naeem Khan’s designs and his exceptional reputation throughout the fashion industry make him the ideal ‘Mercedes-Benz Presents’ designer,” said Lisa Holladay, manager of brand experience marketing for Mercedes-Benz USA. “His highly-crafted embroidered pieces and breathtaking gowns that grace the runways of Mercedes-Benz Fashion Week are expressions of his precision and expertise, and we are thrilled to support his show this season.”

“As a lifetime Mercedes-Benz owner, the honor of being chosen as the ‘Mercedes-Benz Presents’ designer has a very special meaning to me,” says Naeem Khan. “I am thrilled to receive this accolade from a brand that shares the same passion for innovative design and quality craftsmanship that I do.”

In its ninth year, the “Mercedes-Benz Presents” program continues to create unique experiences that tie fashion and automobile design together while supporting the growing needs of Mercedes-Benz Fashion Week designers. Each season, a designer is chosen that demonstrates an unparalleled talent and a dedication to the use of quality materials, unique style and innovative design, all characteristics that define the three-pointed star. Khan joins a prestigious list of past “Mercedes-Benz Presents” designers including Carolina Herrera, Monique Lhuillier, Badgley Mischka, Narciso Rodriguez, and CHADO Ralph Rucci.

As part of the Presents program, Mercedes-Benz is featuring a display in the lobby of Mercedes-Benz Fashion Week showcasing two examples of superb craftsmanship and design: pieces from the Naeem Khan collection and the 2012 ML63 AMG SUV. Just as a fashion designer creates haute couture works of art, Mercedes-Benz creates one-of-a-kind bespoke vehicles out of the highest-quality paints, leathers and trims. The ML63 AMG on display is the ideal example showcasing the perfect combination of pure performance and chic design roaring with 518 horsepower hand-built engine and an ultra luxe leather interior, featuring hand sewn cross-stitching as well as an optional carbon fiber engine cover and red brake calipers, making this vehicle a fascinating fashion statement.

The display will also be the backdrop for an exclusive invite-only Fashion’s Night In event on Thursday, February 9th, to kick off Mercedes-Benz Fashion Week. Invited guests will take part in a Mercedes-Benz DIY Style Studio to make their own bespoke fashion accessories out of luxe vehicle materials. Naeem Khan will make a special appearance along with event hosts, Nicola Ehrenberg-Uhlig, Head of Conceptual Design Team Color & Trim for Mercedes-Benz, Erica Domesek of P.S. I made this… and accessories designer Paige Novick.

The Naeem Khan runway show is being held on Tuesday, February 14th at 2pm in the Theatre.

Mercedes-Benz Fashion Week is taking place in New York City at Lincoln Center from February 9-16, 2012 with more than 80 designers presenting their Fall 2012 collections including Naeem Khan, Diane von Furstenberg, Carolina Herrera, Vera Wang, Michael Kors, BCBGMAXAZRIA, Rebecca Taylor, Reem Acra, Narciso Rodriguez, Nicole Miller, Charlotte Ronson and Betsey Johnson.