MBUSA Reports Highest November Earnings on Record
Mercedes-Benz USA November earnings show highest retail volumes in its history with 37,345 Mercedes, Sprinter and smarts Sold
by John Clark | 04 December 2013
Mercedes-Benz USA has reported the highest November retail volumes in its history with 37,345 units sold across the Mercedes-Benz, Sprinter and smart model lines, up 14.4% from the 32,649 vehicles sold in November 2012. Sales for the Mercedes-Benz brand alone jumped 13.4% over the same period last year to 34,376, while year-to-date volumes hit a record 279,501. Adding year-to-date sales of 18,988 for Sprinter Vans and 8,409 units at smart, MBUSA achieved a year-to-date grand total of 306,898 units, making November the 50th consecutive month of month-over-month sales increases since the streak began in late 2009.
“November’s result has already propelled us past last year’s record sales volume,” said Steve Cannon, president and CEO of MBUSA. “We’re striking a chord with more customers than ever before thanks to a strong product portfolio, the best dealers in the business and a laser focus on the ownership experience.”
November sales for Mercedes-Benz were led by the E-, C- and M-Class model lines. The E-Class, completely redesigned for the 2014 model year, came in first at 8,614 units, followed by the sporty C-Class with sales of 7,878. The M-Class, the brand’s top-selling SUV, rounded out the top three at 4,328, up 11.1% over the same period in 2012.
The Sprinter lineup, which received a full redesign for model year 2014 on sale since September, posted strong November gains of 23.3% at 2,010 units. Monthly sales at smart reached 959—up 36.2% from November 2012.
Mercedes-Benz’s BlueTEC diesel models recorded sales of 1,724 for the month, up 8.0%, and 15,092 year-to-date, an increase of 9.9% from the 13,738 units sold in November 2012. The company’s high-performance AMG models finished the month with sales of 896, up 34.9%.
Separately, Mercedes-Benz Certified Pre-Owned (MBCPO) recorded sales of 8,847 vehicles in November, an increase of 24% compared to the 7,113 units sold in November 2012. On a year-to-date basis, MBCPO sold 89,349 vehicles, rising 22% from the 73,431 vehicles sold during the comparable period last year.