Mercedes-Benz USA is reporting today that sales at the division dropped sharply in August, decreasing 11.8 percent to 18,507 new units.  Despite the decrease, year-to-date sales are up slightly at MBUSA, with the division still holding a 0.5 percent advantage over 2007's eight month ytd total with 158,519 units sold.

As for the models making headlines, the lone Mercedes to note a sales increase in the month of August was the volume-leading C-Class, with sales of the sedan increasing 53.1 percent to 6,990 new units (August 2007:  4,565).  This figure brings year-to-date sales of the C-Class to 50,593 new units, up 39.8 percent over 2007's eight month ytd total of 36,184 units.  A second bright spot on an otherwise dismal August sales chart came courtesy of the M-Class, with year-to-date sales of the SUV remaining in the black with 22,517 units sold, a 7.2 percent increase over 2007's ytd total of 21,012 new units.

Quite simply, it was a lackluster month for MBUSA.

To learn more about Mercedes-Benz USA's August 2008 sales and to see how your favorite model fared, you can find the complete details of both in the official press release below.

Enjoy.



OFFICIAL PRESS RELEASE


Mercedes-Benz USA Reports August Sales Of 18,507

MONTVALE, N.J. - Mercedes-Benz USA (MBUSA) today reported August sales of 18,507 new vehicles, an 11.8 percent decrease compared to August 2007. On a year to date basis, MBUSA continued to outpace its 2007 performance with sales of 158,519 new vehicles (versus 157,806).

Demand for the company's volume-leading C-Class boosted that model line's sales performance by 53.1 percent (6,990 vs. 4,565) for the month.

On a year-to-date basis, the C-Class posted a gain of 39.8 percent (50,593 in 2008 vs. 36,184 in 2007). While down for the month of August (2,430 vs. 3,062), the popular M-Class sport utility vehicles continued to hold their gain on a year-to-date basis with a 7.2 percent increase (22,517 in 2008 vs. 21,012 in 2007).

Separately, through the Mercedes-Benz Certified Pre-Owned program, MBUSA marked a 46.8 percent increase in August sales with 6,440 vehicles sold compared to 4,388 in August 2007, bringing year-to-date sales to a total of 42,973 units, an increase of 23.3 percent over the same period in 2007.

Mercedes-Benz USA, headquartered in Montvale, New Jersey, is responsible for the sales, marketing and service of all Mercedes-Benz products in the United States. In 2007, MBUSA achieved an all-time sales record of 253,433 new vehicles, setting the highest sales volume ever in its history.


Mercedes-Benz USA August 2008 Sales Overview