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Mercedes Car Group's Worldwide Sales Up 6% In June
Posted July 6th, 2006 at 9:45 AM CST

New Mercedes-Benz S-Class Front Close Up

DaimlerChrysler is reporting today that worldwide sales of the Mercedes Car Group, comprised the Mercedes-Benz, Maybach and smart brands, rose six percent in June 2006 to 118,000 units, bringing the division's six-month sales total to a record 627,300 units - an increase of 8.7 percent.

Individually, sales of the Mercedes-Benz brand increased nine percent globally to a record 106,200 units, bringing th e luxury division's six month sales total to 565,300 units - an increase of 13 percent.  Sales for the brand were bostered by the recent introduction of the new S-Class, which achieved sales of 7,600 last month, as well as the new M-Class, which has already sold 53,400 units through the first two  quarters of the year.

Unfortunately, despite Mercedes' unquestionable success, sales of the smart have continued their negative ways. The mini-car brand noted sales of 12,600 units last month, bringing smart's six-month sales total to 62,000 units - a decrease of 19.6 percent.

For more info on June 2006's worldwide Mercedes Car Group's sales figures, keep reading for the full press release.


OFFICIAL PRESS RELEASE


Worldwide sales at Mercedes Car Group up nine percent for first half of 2006

  • Mercedes-Benz sales jump by 13 percent through June 2006, a record sales figure for the first half of the year

  • All regions contributing to growth in the first half of 2006

  • 2006 sales for the Mercedes-Benz brand expected to be higher than previous year’s figure

Stuttgart, Jul 06, 2006
Worldwide sales of Mercedes Car Group in June 2006 rose by six percent to 118,800 units (June 2005: 111,600). In the first half of 2006, deliveries of Mercedes Benz, Maybach, and smart brand cars rose by nine percent to the record figure of 627,300 units (Jan.-June 2005: 577,000). Dr. Klaus Maier, Executive Vice President Mercedes Car Group, responsible for Sales and Marketing: “Sales at Mercedes-Benz grew stronger than the market in the first half of 2006, reaching an all-time high. Considering this positive development, we are now expecting sales of the Mercedes-Benz brand for the full-year 2006 to be higher than the previous year’s figure. As was to be expected, sales of smart brand will be below last year’s figure due to the focus on the fortwo. Even though, sales for the Mercedes Car Group as a whole will remain at least in the magnitude of the previous year.”

In June 2006, sales at Mercedes-Benz increased by nine percent to the record figure of 106,200 units (June 2005: 97,500). During the first two quarters of 2006, deliveries of Mercedes passenger cars rose by 13 percent to 565,300 units (Jan.-June 2005: 499,900). All regions contributed with double-digit growth rates to the boost in sales at Mercedes-Benz during the first half of 2006. In Western Europe, sales rose by ten percent to 340,500 units through June. Mercedes-Benz posted record sales in the U.S., where customer deliveries increased by 17 percent through June, to 114,900 units. A sales record was set in the Asia/Pacific region as well, with sales there increasing by 19 percent to 65,100 units.

The Mercedes-Benz flagship model, the new S-Class, achieved record sales of 7,600 units in June, expanding its worldwide leadership in the luxury-segment even further. About 50,000 S-Class sedans were delivered to customers during the first half of 2006.

The new M-Class also recorded continued sales growth in the first half of the year, with worldwide sales of the premium off-roader rising to 53,400 units. With the new GL-Class, Mercedes-Benz has expanded its offering in the SUV-segment with another highly attractive vehicle. The luxurious full-size SUV is receiving an outstanding customer response. Since it was launched in the U.S. about two months ago, the company has already delivered 5,200 units of the SUV. Beginning in September, the new GL-Class will also be available in Europe.

Sales are expected to receive a further boost in the second half of the year from the new generation E-Class. The vehicle got off to a promising start in Europe on June 10, and hit showrooms in the U.S. on July 5.

A total of 12,600 smart brand vehicles were delivered to customers in June. Sales amounted to 62,000 units for the first half of the year.

Overview of Mercedes Car Group Sales

  June 2006 Change in % Jan.-June 2006 Change in %

Mercedes-Benz

106,200 +8.9 565,300

+13.1

smart 12,600 -11.3 62,000 -19.6

Mercedes Car Group

118,800 +6.4 627,300 +8.7
of which
Western Europe (excl. Germany)
43,600 +6.0 231,000 +8.9
Germany 33,200 +0.6 166,200 +16.5
United States* 20,800 +14.0 114,900 +16.5
Asia/Pacific 12,900

+6,8

67,400 +17.9

Copyright © 2006, DaimlerChrysler AG

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