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Mercedes-Benz USA's January's Sales Jump 37 Percent To 17,069 New Units
Posted February 2nd, 2007 At 7:30 AM CST

Exterior view of the 2007 Mercedes-Benz CL63 AMG, front and side shot

Due in no small part to the impeccable wealth of Mercedes information publicized on a daily basis by those of here at eMercedesBenz (which one may surmise is directly correlated to not only this month's positive figures but also the positive sales trend Mercedes has experienced since our inaugural post some 18 months ago), Mercedes-Benz USA has reported that in the month of January, sales of Mercedes-Benz passenger cars have increased a tremendous 37 percent to 17,069 new units, compared to 12,469 new units a year ago.

As for what attributed to the remarkable figures, leading the charge was a little model you may know as the CL-Class, which, thanks to sales of 258 units, noted a January sales gain of 279 percent. Its four-door cousin, the S-Class, also managed to continue its phenomenal success, with the flagship sedan increasing sales 125% to 2,078 new units.

Of course, being January, one would expect sales of Mercedes luxury light truck segment to perform admirably, and indeed they did.  In total, sales of the M-, G-, GL- and R- noted a substantial gain, with the group increasing sales 82.8 percent over the previous year.

Overall, another tremendous month for a company that now holds the most covetable vehicles in virtually every segment they participate in.

For more info including individual model sales statistics, keep reading for the official Mercedes-Benz USA press release.

Enjoy.


OFFICIAL PRESS RELEASE


MERCEDES-BENZ USA RECORDS BEST JANUARY SALES EVER - MBUSA Sells 17,069 Units, an Increase of 37 Percent Over Last January

MONTVALE, N.J. – Coming off its thirteenth year of consecutive sales increases, Mercedes-Benz USA (MBUSA) today reported sales of 17,069 new vehicles for January 2007, up 36.9 percent from last January making this the best January sales in the company’s history.

In 2006, Mercedes-Benz significantly enhanced its competitive presence in the luxury light truck market with the launch of the full-sized luxury SUV, the GL-Class, which sold 1,815 units in January. The popularity of the M-Class model line continued to build with a 19.8 percent increase compared to last January (2,351 vs. 1,962). As a group, sales for Mercedes-Benz vehicles in the luxury light truck segment continue to gain momentum with an 82.8 percent increase over January 2006.

Other highlights for MBUSA sales in January include a 24 percent increase in its portfolio of passenger cars (12,058 vs. 9,728). Volume for the month was led by the C-Class with 3,928 units sold, a 26.8 percent increase over last January’s 3,098 units. Sales for the E-Class family of sedans and wagons, including those with the new clean diesel technology called BLUETEC, grew by 36.9 percent with 3,375 models sold.

As a group, model lines at the high end of the Mercedes-Benz portfolio – S-, SL-, and CL-Classes – rose 78.1 percent (2,705 vs. 1,519 units) in January. Contributing to this was the popularity of the top-of-the-line CL coupe which was introduced in December (up 279.4 percent) and the continued demand for the ninth generation S-Class (up 125.1 percent).

Separately, the Mercedes-Benz Certified Pre-Owned vehicle program reported sales of 3,609 units, an increase of 17.7 percent compared to last January.


Mercedes-Benz USA January 2007 Sales

Model Jan '07 Jan '06 Monthly % YTD 2007 YTD 2006 Yearly %
C-Class 3,928 3,098 26.8% 3,928 3,098 26.8%
E-Class 3,375 2,465 36.9% 3,375 2,465 36.9%
S-Class 2,078 923 125.1% 2,078 923 125.1%
CL-Class 258 68 279.4% 258 68 279.4%
SL-Class 369 528 -30.1% 369 528 -30.1%
CLK-Class 1,027 1,126 -8.8% 1,027 1,126 -8.8%
SLK-Class 396 619 -36.0% 396 619 -36.0%
CLS-Class 627 901 -30.4% 627 901 -30.4%
R-Class 838 686 22.2% 838 686 22.2%
M-Class 2,351 1,962 19.8% 2,351 1,962 19.8%
GL-Class 1,815 n/a n/a 1,815 n/a n/a
G-Class 7 93 -92.5% 7 93 -92.5%
Grand Total 17,069 12,469 36.9% 17,069 12,469 36.9%


Copyright © 2007, Mercedes-Benz USA

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